W. O'Donnell Consulting, Inc. |

Dive into Digital Marketing

W. O'Donnell Consulting's aim is not only to improve your website’s visibility within the search engines, but also to drive traffic that will convert to your site. We don’t believe in easy-go techniques. We work hard and acquired a wealth of knowledge. This is what supports our innovative thinking and creativity, making sure we present you just the best possible results.

SEO For Lead Generation
SEO For Lead Generation Search Engine Optimization, or SEO, is both a popular and mysterious term in marketing today. With over 3.5 BILLION daily searches on Google alone, it’s clear SEO is a necessary component to your digital marketing strategy. Potential clients in your area are performing searches every day…
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Google AdWords Management
Google AdWords Management Google AdWords advertising is a promising option for B2B digital marketing lead generation to employ for your company’s benefit. It’s a true right of passage in the B2B digital marketing environment and a route worth investigating. As social media marketing, content marketing, and others are relatively new…
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Remarketing Ads
Grow Interest With Remarketing Ads A critical step in the buying process and a common goal of digital marketing consulting is to increase traffic to your company’s website to promote the goods and services your business offers. What happens next? How do you keep website traffic engaged? Remarketing campaigns, often…
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LinkedIn Lead Management
LinkedIn Lead Management Our strategy to LinkedIn marketing is custom-tailored to your business and your business’s prospects, current and ideal. We use LinkedIn as a platform for both advertising and lead nurturing. Have you identified companies that would greatly benefit from your company’s products and services? Does your company utilize…
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Content Creation
Content Creation Your business is represented across the internet through the content your company and your partners create. Content is produced and consumed in a wide variety of mediums from keywords and infographics to images and videos. When a user spends time online viewing websites, social media channels, and opting…
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How We Can Help

SEO Services

We know how search engines work and what factors they consider important. We add these factors to your website and improve your content so your website becomes more relevant and authoritative for these searches.

Digital Marketing

We have experienced digital marketing consultants that have helped many businesses grow by acquiring new clients online and they know what works and what doesn’t.

Google AdWords

We have years of experience creating and managing successful Google AdWords campaigns, everything from initial marketing strategy, competitor & keyword analysis, ad and landing page copywriting, keyword bidding strategy and results reporting.

Website Development

We offer professional web design services and proudly serve NYC. We plan, consult, design, build and host websites for organizations of all sizes.

Professional Digital Marketing Services

Sometimes you need a large, full service marketing agency to do a comprehensive review of your entire marketing strategy. However, sometimes you really only need an online marketing expert to help you position your already competent traditional marketing into the online world. That’s what we do, we help you with internet marketing. We can work directly with you, your marketing team or even an outside agency. We want to help you improve your online presence. A common scenario we see is, a client with a good brand, good traditional marketing and solid collateral, simply needs help bringing this success online. We can help you succeed online and for much less than a full service agency charges. We have experienced internet marketing consultants that have helped many businesses grow by acquiring new clients online and they know what works and what doesn’t. Contact us today for a free consultation to see how we can help you achieve your sales and marketing objectives.

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The Right Formula

Marketing plan

Has your business ever spent time and money on marketing, only to feel lost as to whether or not your efforts were successful? You aren’t alone, many businesses have this very same experience. Over time, we’ve found a line of tracking tools to measure our results. Our tools help your sales team find and manage your incoming leads- so no lead is left untouched.

Choosing the right words

An effective SEO strategy focuses not on the number of traffic but on attracting the right type of people to your website. Keywords play an important role in making this job done. Keywords are words and phrases people enter into search engines, like Google, to find the merchandises, services, and information they’re looking for. With the proper research and combination of keywords, you can significantly increase your website’s search engine ranking and targeted traffic.

Search engine copywriting

If copywriting is something for a specialist, then SEO copywriting is a content writer in steroids. It is a combination of finding keywords that are popular with search engine users and the relevance of these words to what you're offering. SEO copywriting is the most efficient and cost-effective way to come to the top in search engines without paying for advertising yet driving relevant traffic to your business website. We eat and breath SEO on a daily basis and with years of experience, we have successfully formulated the right ingredients to make a content that search engines would love to digest.

User friendly interface

Now you got all the preps ready, it's time to spread the article to the public. A user-friendly interface is just as important as writing relevant content. Search engines are more intelligent now, that they know the photos you've posted whether it is or not relevant to the context of your copy. All the embedded videos, vector icons, and other non-text elements should help deliver the information towards the topic of your copy while bringing informative aesthetics to the page. Placing them in the perfect spot where visitors can easily reach is just one of the best practices in building a user-friendly interface website.

Make client's interest grow

A critical step in the buying process and a common goal of digital marketing is to increase traffic to your company’s website to promote the goods and services your business offers. What happens next? How do you keep website traffic engaged? Remarketing campaigns, often via Google Ads, are the ideal solution to mature your website prospects into future clients. These campaigns are based on your web traffic, if a user has visited your website we have the tools to keep your brand in front of them across the internet to encourage these users to return to your company’s website and your business.

We Help Businesses

Reduce Cost

Newspaper ads, television ads, and the likes cost a lot. Online advertising on the other hand is something even young entrepreneurs can afford right out of some saved up money.

Target More

Internet Marketing allows you to overcome barriers of distance. You can easily reach billions of consumers in other cities and even countries, which can widen your target market.

Personalization

Every time you engage with a prospect or customer, you can have a more meaningful conversation that is more likely to lead to a sale, thanks to personalization.

Gather Data

Assessing sales impact of a newspaper ad can be difficult. But with online marketing, you can calculate your return on investment, lead growth, sales conversion, and more.

Build Relationship

Utilize email marketing to follow up after a sale, send a thank you note, and send birthday wishes in order to nurture relationships that create loyal customers.

Measure Result

With the use of web analytics and other tracking methods, Internet marketing has become a reliable marketing and advertising tool to track progress in real-time.

Dive into Digital Marketing